Your dermatology practice coordinates consultations, mole mapping, aesthetic treatments, and periodic check-ups. Run2AI's Virtual Reception manages bookings and patient information 24 hours a day, 7 days a week, without missing a single call.
Tangible benefits for your dermatology practice
Automatically books dermatology consultations, mole mapping, and aesthetic treatments, respecting durations and resources in the practice calendar.
Manages recalls for periodic mole checks and follow-ups, suggesting available slots and updating the calendar based on patient responses.
The virtual assistant answers calls outside office hours, on weekends, and on public holidays. Patients can book and receive information at any time.
By our estimates, an hour of calls handled by an operator costs €18-20 on average, while with AI the cost drops to about €6. Front desk staff are freed from repetitive tasks and can focus on in-person patient care.
Books dermatology consultations directly in the management system calendar, checking availability in real time
Manages bookings for aesthetic treatments and outpatient procedures according to configured rules and durations
Automates recalls for mole mapping and periodic checks, with new appointment suggestions
Works with VoIP and traditional PBX systems without changing your telephone infrastructure
Handles rescheduling and cancellations, automatically updating the calendar
Data encrypted and stored in Europe, no model training on conversations, and a retention period set by your facility
Experiences from dermatology practices using Virtual Reception
The AI assistant gives us the ability to welcome our clients by phone 24/7, actively supporting our switchboard team during normal working hours.
We started our collaboration with Run2AI in September. From the very first months of setup, they proved to be serious, professional and very helpful. We've been operational since January and I must say that both the switchboard and the chatbot work great, offering patients the ability to make appointments 7 days a week, 24 hours a day. Truly congratulations!
The Virtual Reception is a real breakthrough for our front desk because, thanks to the callback function, every request is automatically tracked and no patient goes unanswered.
Overall, the feedback is undoubtedly positive. In these first weeks, the Virtual Reception has proved to be a valuable support in managing closing-hour periods.
The feedback is positive and, after the initial training, the Virtual Reception performs adequately.
We are very satisfied with our new virtual colleague Monica, who is giving us invaluable help in managing phone calls, both with the information she provides and with callback requests, because she summarizes the subject of the callback request very well.
The system is working. Operators daily check the bookings made during extended counter opening hours and have not found any issues so far. Thank you for your constant availability.
We started working with Run2 a while ago and were pleased to find competent people who are quick to respond and to adapt to our various needs. Favorable opinion.
We are enthusiastic about the potential of the “Virtual Reception” platform: in these first months of use we have seen a clear improvement in how patient contact is organized. Special thanks go to the Run2AI team for their constant availability, professionalism and the attention they have shown in meeting our customization needs.
“Virtual Reception” is proving to be a tool with enormous potential for optimizing the flow of contact with our patients. The experience so far has been extremely positive, thanks in part to the excellent work of the Run2AI team: impeccable support, great availability and genuine attentiveness in adapting the platform to our needs.
We introduced Run2AI's Virtual Reception at our polyclinic, Centro Salute Raimondi in Gorla Minore, run by ARGENTUM, with the aim of easing the workload of our front desk and improving how patient requests are handled. The results have been very positive. One of the problems we wanted to solve was missed calls at the busiest times: today, thanks to Virtual Reception, patients no longer find the lines busy and can easily get information about schedules, appointments and procedures. The change has been important for our staff too: many repetitive requests are handled automatically, leaving more time for situations that need attention and direct contact. We are very satisfied with our choice. Run2AI has allowed us to use artificial intelligence in a genuinely useful and practical way, improving a service that is essential for our patients.
Their “virtual reception” is a very useful tool for shortening patient waiting times, improving perceived quality and reducing workloads. We have successfully adopted it at our Metica Medical Centers. Excellent support from Run2AI at every stage of the project, from adoption and setup through to the ongoing maintenance and review of the service.
Before talking about the excellent product, I want to highlight how responsive the company is to its clients and their needs. The product is very versatile, configurable for different needs and well integrated with external management software. In just a few steps you get a precise virtual operator that gives users the right information and books appointments accurately in the external management software. The management dashboard also lets us win back even the more “hesitant” clients, by keeping track of conversations. If you struggle, for lack of time or staff, to manage your communication channels, whether phone, web or WhatsApp, this is the solution.
After an initial phase of setup and data entry, the program starts to show its full effectiveness. For Biomedica srl it is an essential tool, because it lets us manage and relieve the flow of incoming calls in an orderly way. Without this service we would have kept losing business because we couldn't handle all incoming phone requests. Excellent operational support.
Success story
Centro Dermatologia MySkin activated omnichannel Virtual Reception on voice, WhatsApp, and web chatbot to end busy lines and endless callbacks.
250–300 calls handled monthly; 50–100 written interactions; up to 20% conversion to booking requests — with full calendar integration next.
Read the full storyYes. Run2AI's Virtual Reception knows your dermatology practice's price list and, when a request is ambiguous, asks the patient to clarify, for example "a standard dermatology consultation or one with dermoscopy (epiluminescence)?".
Consultations, mole mapping, check-ups and aesthetic treatments come from your practice management software with their description, price and instructions, and for each one you choose how the assistant behaves:
The assistant also understands the everyday names patients use for treatments and maps them to the right item on your price list.
With integrated software, the Virtual Reception reads your dermatology practice's calendars in real time, offers the slots that are actually free and writes the appointment into your practice management software, which remains the master system.
Active integrations include Doctolib Vettore, Caremed (Innogea), Alfadocs, DBMedica, Medinformatica Medistudio, Multimedia Medica Siomed, Bollino IT, BCS, RB Software Center Ges.La.An., Google Calendar and Outlook Calendar. With Doctolib without Vettore there is currently no real-time read and write access to calendars: the assistant answers questions, collects the booking request for your front desk or directs the patient to your online booking page.
You can also start without an integration, collecting well-organised booking requests for your team to call back: that is the route taken by Centro Dermatologia MySkin, live on voice, WhatsApp and web chat, with calendar integration planned as the next step.
Yes. With the optional outbound calling module, the Virtual Reception calls patients back for their periodic mole check, for example mole mapping every 12 months, and offers free dates in your calendar.
The assistant phones the patient, reminds them about the check and updates the calendar based on their answer; if there is no reply after 2–3 attempts, a WhatsApp message can follow. The same module calls a few days before an appointment that is already booked so the patient can confirm, move or cancel it, freeing the slot for someone else. Periodic recalls require solid consent: before launching a campaign, check with your DPO and screen numbers against the applicable opt-out register (in Italy, the Registro delle opposizioni). Learn more on the AI outbound call management page.
No. The Virtual Reception does not analyse medical images, so when a photo of a mole or a skin lesion arrives on WhatsApp the assistant stops and hands the conversation over to your practice staff.
Your front desk gets an email notification, opens the conversation from the dashboard and replies to the patient person to person. For everything else the assistant works on WhatsApp just as it does on the phone: it answers questions, books appointments and logs callback requests, and it transcribes voice messages, which your staff can still listen to. Your practice's landline number can also be used as the WhatsApp number.
No. The dermatology practice's AI receptionist deals only with organisational and practical matters such as opening hours, services, preparation and bookings, and gives no opinion on symptoms, moles or lesions.
When a patient describes a problem, the assistant does not comment on it: it books the appointment the patient asks for or passes the request to your staff. If the conversation shows signs of urgency, it stops the routine booking, advises the emergency services (118 in Italy) or the emergency department and, if your practice has set this up, triggers an alert or transfers the call to a staff member straight away. Like a person on the phone, though, it cannot spot an emergency the patient does not express. This keeps patients safe and protects your practice.
They go to the Virtual Reception, which answers immediately instead of leaving the patient with a busy tone or on hold.
You decide which calls it receives through your phone system rules: most practices start with after-hours calls and calls that come in when every internal line is busy. The number of simultaneous conversations depends only on the lines in your phone system, so morning peaks no longer turn into missed calls. When a patient wants to speak to a person, the assistant transfers the call during opening hours; when the practice is closed, it logs a callback request with name, number and a summary, so your team calls back already knowing what it is about, instead of chasing everyone who found the line busy.
Yes. With the Virtual Reception, your dermatology patients' data stays in Europe: it is stored on Google Cloud Platform and processed by AI models running in Europe, in line with the GDPR.
No model is trained on patient conversations. Conversations are encrypted at rest and can be viewed only by authorised dashboard users, and your practice sets the retention period, after which data is deleted automatically. Phone call recordings are used only for technical checks, kept for a maximum of 7 days and accessible only to the authorised technical lead.
The assistant always states that it is a virtual assistant and points to your practice's privacy notice; Run2AI signs the agreement appointing it as data processor and provides your DPO with documentation on server compliance.
The Virtual Reception for a dermatology practice starts from €224 per month (excluding VAT), the entry price for the phone channel.
You pay only for the modules you use: start with the phone and add WhatsApp, website chat or the mole recall module when you need them. The quote includes a one-off activation fee, an annual or quarterly subscription and any usage above the 500 minutes of conversation per month included in the voice channel; integration with your practice management software is charged at a fixed price, so there are no surprises. We put the quote together during the first call, and most practices go live within 2–3 weeks.
For more questions on pricing, timelines and contracts, see the AI virtual receptionist FAQ.
Book a free demo and discover how the Virtual Reception can transform call management at your dermatology practice.
Book free demoSee the full product overview: Run2AI’s AI receptionist for clinics.